大学英语期末测试题(编辑修改稿)内容摘要:
mer behavior recently and found ______2l______ the look of the package has a great effect ______22______ the quality of the product and on how well it ______23______ because Consumers generally cannot ______24______ between a product and its package. Many products are packages and many packages are products, as Louis Cheskin, the first social scientist studying consumers39。 feeling for packaging, noticed. Colors are one of the best tools in packaging. Studies of eye movement have shown that colors draw human ______25______ quickly. Take V8 for example. For many years, the bright red color of tomatoes and carrots on the thin bottle makes you feel that it is very good for your body. And the word green today can keep food prices ______26______. ______27______ are another attraction. Circles often suggest happiness and peacefulness, because these shapes are ______28______ to both the eye and the heart. That39。 s ______29______ the round yellow M signs of McDonald39。 s are inviting to both young and old. This new consumer response to the colors and shapes of packages reminds producers and sellers that people ______30______ to satisfy both body and soul. 21. A. that B. what C. such D. as 本题答案: A 试题解析: that 在此引导宾语从句 22. A. with B. of C. at D. on 本题答案: D 试题解析: have an effect on 对„有影响 23. A. buys B. sells C. offers D. works 本题答案: B 24. A. show B. display C. tell D. differ 本题答案: C 25. A. attention B. eye C. presence D. perception 本题答案: A 试题解析: perception 26. A. to go up B. to go down C. going up D. going down 本题答案: C 27. A. Packages B. Shapes C. Tools D. Products 本题答案: B 28. A. pleasantly B. pleasing C. pleased D. pleasure 本题答案: B 试题解析: pleasing 使人愉快的 29. A. how B. because C. where D. why 本题答案: D 30. A. sell B. make C. buy D. produce 本题答案: C 五、英译 汉 31. Some parents even stop their children from meeting their good friends. 本题答案:一些父母甚至阻止他们的孩子与好朋友见面。 32. He didn39。 t need to attend the meeting. 本题答案:他不需要参加这个会议。 33. Please give me your advice 本题答案:请您给我提点建议。 六、写作 Television 本题答案: Television has greatly improved our standard of living, making our life exciting and colorful. We can watch various TV programs during our spare time to relax ourselves or to get information that we want such as weather and housing. However, if we indulge ourselves with TV, spending much time watching TV every day, it will be a waste of time and we shall feel tired. Besides, it is bad for our eyes. Therefore, we are expected to schedule our time when we watch TV. 一、交际英语 1. Hello, I39。 d like to speak to Mr. Wang. He39。 s out to lunch now. _____ A. Sorry, you can39。 t. B. I don39。 t know. C. No, you can39。 t. D. Would you mind calling back later? 你的答案: D 本题答案: D 2. Where is Miss Smith? _________________. A. She39。 s from England. B. She39。 s at home. C. She39。 s not back. D. She39。 s very well. 本题答案: B 3. What39。 s the matter with you? _________________. A. It doesn39。 t matter. B. Not too bad. C. I don39。 t feel well. D. That39。 s all right. 本题答案: C 4. Wele to the party! _________ Thank you! A. Excuse me! B. I totally agree with you. C. How pretty you are today! D. Which one do you prefer? 本题答案: C 5. I39。 d like to book a room, please. _________________. A. Signal or double? B. Good or bad? C. Which room? D. We don39。 t have books here. 本题答案: A 二、阅读理解 A film was at the Circle Five Ranch to film a Marlboro mercial. This was in 1868, before they prohibited cigarette ads from American television. Darrell Winfield。大学英语期末测试题(编辑修改稿)
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