外文翻译--连锁超市顾客满意策略(编辑修改稿)

外文翻译--连锁超市顾客满意策略(编辑修改稿)内容摘要：

ore the more crucial factor internal customers’ satisfaction, that is to say, supermarket personnel’s satisfaction. Personnel are the carriers that promote supermarkets’ management philosophy and service mind to final customers, they are also the major ponents of personnel satisfaction and customer satisfaction. A high personnel loyalty is equally as important as a high customer loyalty. If supermarkets want to retain the best customers, they must retain the best personnel. 3 (3) Try to retain customers. If supermarkets pay attention to customers’ longterm return, they must well prepare for the initial reception of customers’ service work, improve the ratio of repeat buyers. A foreign study shows: A satisfactory customer can incur eight potential deals, at least one of them may be traded。 an unsatisfactory customer can affect twentyfive persons’ purchasing will. So, retaining customers is more effective than attracting customers. The key of retaining customers lies in customers’ satisfaction. If one customer really satisfies, he or she would say to others about the nice products of supermarkets, pay little attention to the advertisements of those petitive brands, and not sensitive to price。 besides, they will provide some good ideas about goods and service, due to the trading practices, this method can save trading cost. Hence, the strategy of customer satisfaction requires retaining customers by all means。 expand customer team by customers’ spread. (4) Listen to more voices of customers. The implementation of customer satisfaction must establish a set of customer satisfaction analytical processing system., examine customers’ satisfaction for supermarkets’ goods and service with scientific means, the information is fed back to supermarket management in time, supermarkets can improve work incessantly, thereby,。