eurodisney-final(ppt27)(英文)-经营管理(编辑修改稿)内容摘要：
Location No Real Competitors Number One Tourist Attraction in France Adapting to European Consumers Currency Devaluation Visitor Spending European Economy High Interest Rates Strategies Differentiation Strategy “Breathtaking Rides” Creative Attractions Disney Characters Catered to Customers Strategies Cooperative Strategy International Cooperative Strategy with the French Government French Gov.. owns 51% stock Beneficial Tax Breaks Land at rock bottom prices Problems Failed to accurately predict the financial environment they would be in Recession Currency Devaluation Low spending visitors recession currency devaluation culture high prices。阅读剩余 0%
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