雷迪森餐饮部全年工作计划(doc100)-工作计划(编辑修改稿)

雷迪森餐饮部全年工作计划(doc100)-工作计划(编辑修改稿)内容摘要：

will offer attractive room rates to local banquet guests at the time of negotiation. (such as social functions where people do not wish to drive home) 以优惠的价格向本地客人提供在会议谈判期间的用房。 （比如在些社会活动期间，人们不愿意花时间驾车回家。 ）  We will explore the development of outside catering services. Because it is good for our revenue and reputation. 15 进一步拓展 餐饮外送服务的 业务，扩大雷迪森餐饮品牌的影响力。  We will improve our wedding packages in cooperation with bridal, jewelry and cosmetic shops for special deals including wedding cakes, floral decorations, photo/video shooting and limousine service 与婚礼用品商店、珠宝店、化妆品店、婚纱摄影公司等与婚庆有关的企业合作，以满足顾客的要求，提供完善的婚宴服务，如婚宴蛋糕、婚礼装饰、拍照与录像及婚礼用车服务。  A plimentary dinner for two will be given to the host of a large function as a thank you for booking the function. This will be offered with the thank you letter and will help the banquet to support repeat business as well as to promote the restaurant. 向大型宴会活动的主办者提供两人享用的免费用餐以表谢意，并附上一封感谢信，以此争取回头客并推销我们的餐厅。  Termly visit guest. Pay attention to the appearance to please the guests. 定期走访客史档案中的顾客，以良好的对客交流的服务形象，取悦客人，为酒店培育一批忠诚的客户。  We will regularly get names of panies from petitor hotels sign boards and followup with direct mail in order to attract them to book their next meeting at the Radisson Hangzhou. 定期从同类竞争饭店那里获取在他们饭店举行会议的公司名称，并以邮件方式与他们取得联系，争取吸引他们将下次会议放在我们酒店进行。 BARS 凯泉吧琴韵廊 Objectives: 目标 Reach total revenue of RMB 1,382, in the Cascade Lounge and RMB 1,172, in the Ivory Bar. 指标：凯泉吧 1,382, 元，琴韵廊 1,172, 元 Strategy 策略 16  We will produce attractive tend cards to introduce higher priced specialty drinks 用制作精良的卡片来介绍推销高价饮品。  Live entertainment will be improved 提高吧员的现场表演的水准，以吸引顾客，提高鸡尾酒、调酒制作的观赏性。  Termly visit guest. Pay attention to the appearance to please the guests. 建立雪茄客俱乐部，并定期走访交流，以良好的对客交流的服务形象，取悦客人。  Each pany can then distribute the vouchers to their own selected accounts, or give to their own executives. 与专业的红酒供应商合作，定期举办葡萄酒知识的培训，每月做好酒的推广工作，这是增加酒吧收入的最佳捷径。  Booklet of vouchers of 10 meals with the buffet value minus 10% will be sold to the corporate market. Each pany can then distribute the vouchers to their own selected accounts, or give to their own executives. 每套可享用十次的咖啡消费券、红酒消费券将以免服务费的价格出售给公司，公司可将这些消费券分发给他们的客户或员工。  Incentive program will be anized to entice staff to sell. 实行员工销售奖励措施。  Promotions will be featured as per attached plan 根据所附的促销计划进行餐饮促销。 ROOM SERVICE 送餐服务 Objectives: 目标 Reach revenue of RMB 837, 17 指标： 837, 元 Strategy 策略  We will introduce a “Dine in your room and watch the movie” concept. A choice of special set menu card will offered. 宣传 “ 房内边用餐边享受电影电视 ” 的餐饮理念，客人可根据特制的菜单来进行选择。  The Front Desk will inform the Food amp。 Beverage department when a guest has a birthday during his stay. The guest will be offered a cake and a voucher offering a 如果客人在住店期间正值生日，前台将通知餐饮部。 客人将得到一个生日蛋糕或来餐厅举办生日餐，仍赠送生日蛋糕且免收服务费。  Restaurants will be promoted on the Room Service trolleys. A card will be placed on the trolley informing the guest that the order taker will be glad to make a reservation for him in one of our restaurant. This will be bined with an incentive offering the guest a drink or dessert to eat in the outlet. 利用送餐的小推车进行餐厅的推销。 一张告知客人订餐员愿意为他们在我们的任一餐厅订餐的卡片将放置在小推车上。 同时，各餐厅提供给客人免费品尝的饮料或甜点来吸引客人。 PATISSERIE 雷迪森饼房 Objectives: 目标 Reach a total revenue of RMB 532, 指标： 532, 元 Strategy 策略  Sales staff in Patisserie will promote our pastries to guests’ panies. 饼房销售人员上门推销我们的蛋糕及西饼，向客人进行展示。  Termly visit guest. Establish own guest resource. Pay attention 18 to the appearance to please the guests. 定期走访客户，建立公司客户的销售渠道，如生日蛋糕，西饼外卖等。 以良好的对客交流的服务形象，取悦客人。  Booklet of vouchers of 10 meals with the buffet value minus 10% will be sold to the corporate market. Each pany can then distribute the vouchers to their own selected accounts, or give to their own executives. 每套可享用十次的雷迪森西饼券将以免服务费的价格出售给公司，公司可将这些消费券分发给他们的客户或员工。  Incentive program will be anized to entice staff to sell. 实行员工销售奖励措施。  Periodic sales statistics will be done and products in the refrigerator will be changed accordingly 进行周期性的消费统计，并相应地更换陈列冰柜内的糕点和西饼。 MINI BAR 迷你吧 Objectives: 目标 Reach total revenue of RMB 384, 指标： 384, 元 Strategy 策略  Showing the mini bar to the guests when bellman take the guests to the rooms. 行李员送客人上房间时打开迷你吧向客人展示。  Periodic sales statistics will be done and products will be changed accordingly 进行周期性的消费统计，并相应地更换迷你吧内的食品。 Moon Cake 月饼 Objectives: 19 目标 Reach total revenue of RMB 3,200, 指标： 3,200, 元 Strategy 策略  Incentive program will be anized to entice staff to sell. 实行员工销售奖励措施。 20 3. Food amp。 Beverage Outlets amp。 Bars Operation Subject 餐饮部各餐厅及酒吧的经营主题 餐厅 Outlets 经营时段 Operation time 经营主题和内容 Subject amp。 content 客源对象 Market 成本率 Gross profit 收费标准 /人均消费 Ave. Cover 21 Caf233。 Le Rendezvous 绿荫咖啡厅  6:30am— 10:00am  餐厅或房内零点早餐套餐：中式 52 元 /位、美式70 元 /位、欧陆式 52 元 /位，日式 58 元 /位，都外加15%服务费 Breakfast set menu for inhouse guests: Oriental breakfast 52rmb per pax。 American breakfast 70rmb per pax。 Continental breakfast 52rmb per pax and Japanese breakfast 58rmb per person. All prices are subjected to 15% surcharge.  自助早餐步入散客价（ 40 人以上供应）： 98 元 /位外加 15%服务费 Breakfast buffet for walkin guests (provided to more than 40 guests): 98rmb + 15% surcharge per pax.  协议公司价、尊荣会会员价为： 80 元 /位外加 15%服务费 Agreed price and HPG price: 80rmb + 15% surcharge per pax  酒店旅游 团队、大型会议价为： 50 元 /位净价 group and meeting price: 50rmb per pax ()  住店客人、商务散客、尊荣会会员、长住客 Hotel guest, walkin guest, HPG member or longstay guest. 38%  人均消费 58元。