bec中级内部讲义中级阅读分册打印好(编辑修改稿)

bec中级内部讲义中级阅读分册打印好(编辑修改稿)内容摘要：

zers and all fittings) Phone 278 231248 B IMPEX WORLDWIDE This importexport business specializing in spare parts is pletely riskfree and could provide an ine in excess of ￡ 100,000. It can be operated from a small office or even your home. No experience or capital is required. We will provide you with clients in over 120 countries and help you with initial contracts. Phone 0192 233481 C NOTTS BUNS This bakery currently occupies the second floor of a twostory building in a quiet area. It has traditionally been very profitable, with turnover of ￡ 258,400 last year. The business employs a number of staff and es plete with all plant machinery and five delivery vans. Cost: ￡ 270,000 Phone 012 393216 D JT ROBERTS This bicycle sales and maintenance business was established in 1973 and has a very profitable trading history. It is currently trading at below previous levels but is a great opportunity for the right person. Five very experienced staff are currently employed. The premises consist of a large showroom and workshop. Competitively priced. Phone 02388 563365 重要词汇和表达： Fixed premises。 Spare part。 specialize in。 initial contract。 profitable。 maintenance。 petitively priced。 Exercise Six will be responsible for the operation of a puter system. must be able to forecast what people will want to wear. will be able to work with people from many different countries and backgrounds. will have a qualification which covers two subject areas. is necessary to have worked in this sector before. will need to keep in contact with the headquarters of the anization. advertisement emphasizes the need to have a suitable approach to important people. 7 A BUSINESS MANAGER You will be responsible for our global business within specific countries and will have a good understanding of international distribution, possibly based on previous experience, plus the ability to work in markets that are highly varied in their culture. You will be fluent in a second language, be willing to travel extensively, and preferably have a degree. B DEPARTMENT STORE BUYER Based at our head office in London, you will select and order stock from our suppliers in Italy. You will need to predict fashion trends, and build a strong relationship with our Italian office. You will have gained your buying experience in women‟s fashion and will hold a degree in design with a business studies ponent. C LEGAL SERVICES ADMINISTRATOR As head of the legal office, your work will include managing the office IT work, typing reports, diary maintenance and supervision of another staff member. You will need good anizational skills in order to keep ahead of a varied workload. You will be dealing with senior executives and government officials, so a mature and efficient manner is essential. D REGIONAL LEISURE SITES MANAGER You will be responsible for budgetary planning, contract negotiation, local marketing and effective administration. You will municate frequently with our main office using the latest technology. Your experience could be from any business sector but you should enjoy outdoor life and will ideally possess an estate management qualification. 语法小知识： THE FUTURE PERFECT The future perfect is used for an action which at a given future time will be in the past or will just have finished. 重要词汇和表达： Sector。 to keep in contact with。 approach。 international distribution。 extensively。 preferably。 predict。 fashion。 ponent。 diary maintenance。 supervision。 anizational skill。 workload。 第二项：句子的填空 重要语法：篇章构成的技巧（ techniques in making texts） 人们讲话或写文章时，常常要把前后讲的或写的内容加以联系。 联系的方式有几类，它们为语言的应用提供粘合 (cohesion)。 取得粘合最常用的方式是返指 (referring back)已经提及的事项。 取得粘合的另一方式就是预指 (referring forward)将要说及的事项。 篇章构成的技巧非常适用于 BEC 阅读第二项。 下面结合考题向大家具体介绍： Exercise One Preparing for Exhibitions An exhibition is an excellent way of generating new business for panies both large and small, and offers many advantages, such as obtaining sales leads, petitor intelligence, and learning more about industry development and trends. An exhibition should be seen as an 8 integral element of an overall sales and marketing campaign. Companies that fail to plan their participation carefully could find exhibiting costly and unproductive...example. If a new product launch is planned, for example, a goodsized demonstration area is needed with facilities for taking and following up leads. A stand manager should be appointed from the start. Forward planning of budgets is essential... (8)... An exhibition is an ideal and highly effective platform for new product launches... (9)... Make sure that you plan to use your exhibition as a focus for presenting something new either about your products/services or your pany and ensure that you publicize any newsworthy information to maximize interest. Trade journals are keen to publicize new products and services, and often pile special preview issues prior to an exhibition... (10)... ... (11)... The guides produced by some exhibitions offer detailed information on all promotional opportunities around the show. Valerie Thompson, Marketing director of Reed Exhibitions, says: “ We realize how vital it is for exhibiting panies to plan way ahead of an exhibition. We do our utmost to encourage our exhibitors to maximize on their participation in an event...(12)...” A、 A number of exhibition anizations also provide free guides and services. B、 Lead times for publications can be anything from 6 to 24 weeks before publication and it is essential that details are sent in time. C、 Meetings on preshow activities should be held to ensure all personnel are clear about recent developments.。