盘龙山禅文化旅游区总体规划

盘龙山禅文化旅游区总体规划内容摘要：

............................................................................................................................................. 27 一、游憩方式规划 ..................................................................................................................................................................................... 27 二、游线组织规划 ..................................................................................................................................................................................... 27 （一）旅游线路规划原则 ..................................................................... 27 （二）旅游线路规划 ......................................................................... 28 第九章 市场营销规划 .................................................................................................................................................................... 29 一、市场营销目标 ..................................................................................................................................................................................... 29 （一）总体目标 ............................................................................. 29 （二）分期目标 ............................................................................. 29 二、市 场营销原则 ..................................................................................................................................................................................... 29 三、市场营销策略 ..................................................................................................................................................................................... 29 （一）品牌营销策略 ......................................................................... 29 （二）渠道营销策略 ......................................................................... 29 （三）节事促销策略 ......................................................................... 30 （四）联合促销策略 ......................................................................... 30 第十章 环境容量测算 .................................................................................................................................................................... 31 一、测算方法 ...............................................................................................................................................................................................31 二、日环境容量测算 .................................................................................................................................................................................31 三、年环境容量 ..........................................................................................................................................................................................31 第十一章 旅游 服务设施规划 ....................................................................................................................................................... 32 一、现状 .....................................................................................32 二、服务设施规划 .............................................................................32 （一）住宿设施规划 .........................................................................32 （二）餐饮设施规划 .........................................................................32 （三）其他服务设施规划 ......................................................................33 第十二章 基础设施规划 ................................................................................................................................................................ 34 一、道路交通规划 ......................................................................................................................................................................................34 （一）道路现状 .............................................................................34 （二）规划原则 .............................................................................34 （三）道路交通规 划 .........................................................................34 二、综合管网规划 ......................................................................................................................................................................................34 （一）电力规划电力 .........................................................................34 （二）通信规划 .............................................................................35 （三）燃气规划 .............................................................................35 （四）给水规划 .............................................................................35 （五）排水规划 .............................................................................36 第十三章 旅游资源及环境保护规划 ......................................................................................................................................... 37 一、现状 ........................................................................................................................................................................................................37 二、规划的原则与措施 .............................................................................................................................................................................37 （一）规划原则 .............................................................................37 （二）规划措施 .............................................................................37 三、旅游资源保护规划 .............................................................................................................................................................................37 （一）分类保护 .............................................................................37 （二）分级保护 .............................................................................38 四、生态环境保护规划 .....................................................................................................................................。