20xx年全国各地高考英语试题下载-全国卷内容摘要:
. 58. Why does home milk delivery no longer exist? A. Nobody wants to be a milkman now. B. It has been driven out of the market. C. Its service is getting poor. D. It is forbidden by law. 59. Why did the author bring back home an old milk box? A. He missed the good old days. B. He wanted to tell interesting stories. C. He needed it for his milk bottles. D. He planted flowers in it. B The word advertising refers to any kind of public announcement that brings products and services to the attention of people. Throughout history, advertising has been an effective way to promote (促进 ) the trading and selling of goods. In the middle ages, merchants employed ―town criers‖ to read public messages aloud to promote their good. When printing was invented in the fifteenth century, pages of advertisements (ads) could be printed easily and were either hung in public places or put in books. By the end of the seventh century, when newspaper were beginning to be read by more people, printed materials became an important to promote products and services. The London Gazette was the first newspaper to set aside a place just for advertising. This was so successful that by the end of the century several panies started business for the purpose of making newspaper ads for merchants. 嘉兴英语教学网 收集整理 欢迎使用 第 7 页 共 55 页 Advertising spread quickly throughout the eighteenth century. Ad writers were starting to pay more attention to the design of the ad text. Everything, from clothes to drinks, was promoted with clever methods such as repetition of the firm’s name or product, words anized in eyecatching patterns, the use of pretty pictures and expressions easy to remember. Near the end of the nieenth century, panies that were devoted to the production of ads came to be known as ―advertising agencies (广告商 ).‖ The agencies developed new ways to get people to think of themselves as members of a group. Throughout the twentieth century advertising agencies promoted consumerism (消费主义 ) as way of life, spreading the belief that people could be happy only if they bought the ―right‖ products. 60. What was advertising like in the middle ages? A. Merchants were employed to promote products. B. Ad messages were shouted out in public places. C. Product information was included in books. D. Ad signs were put up in towns. 61. What does the word ―This‖ in Paragraph 2 refer to? A. Advertising in newspapers. B. Including pictures in ads. C. Selling goods in markets. D. Working with ad agencies. 62 The 18th century advertising was special in its________________ A .growing spending B. printing materials C. advertising panies D. attractive designs 63 Which of the following might be the best title for the text? A. The Story of Advertising B. The Value of Advertising Designs C. The Role of Newspaper Advertising D. The Development of Printing for Advertising C While small may be beautiful, tall is just plain unfortable it seems, particularly when it es to staying in hotels and eating in restaurants. The Tall Persons Club Great Britain(TPCGB), which was formed six months ago to campaign(发起运动 )for the needs of the tall. has turned its attention to hotels and restaurants Beds that are too small, shower heads that are too low ,and restaurant tables with hardly any legroom all make life difficult for those of above average height it says. But it is not just the extratail whose needs are not being met. The average height of the population has been increasing yet the standard size of beds, doorways, and chairs has remained unchanged ―The bedding industry says a bed should be six inches larger than the person using it ,so even a kingsize bed at 639。 6(6feet and 6 inches) is falling short for 25% of men, while the standard 639。 3 bed caters for(满足需要 )less than half of the male(男性 )population, said TPCGB president Phil Heinricy , Sevenfoot beds would work fine. Similarly ,restaurant tables can cause no end of problems Small tables, which mean the longlegged have to sit a foot or so away from them are enough to make tall customers go elsewhere 嘉兴英语教学网 收集整理 欢迎使用 第 8 页 共 55 页 Some have already taken note, however At Queens Moat Houses’ Caledonian Hotel in Edinburgh. 639。 6 beds are now put in as standard after requests for longer beds from taller visitors, particularly Americans. 64 What is the purpose of the TPCGB campaign? A. To provide better services B. To rebuild hotels and restaurants C. To draw public attention to the needs of the tall D. To attract more people to bee its members 65 .Which of the following might be a bed of proper length according to Phil Heinricy? A .739。 239。 39。 B. 739。 C. 639。 639。 39。 D .639。 339。 39。 66. What may happen to restaurants with small tables? A .They may lose some customers B. They may start businesses elsewhere C. They have to find easy chairs to match the tables D. They have to provide enough space for the long—legged 67. What change has already been made in a hotel in Edinburgh? A .Tall people pay more for larger beds B. 639。 639。 39。 beds have taken the place of 639。 339。 39。 beds C. Special rooms are kept for Americans D. Guest rooms are standardized D Cassandra Feeley finds it hard to manage on her husband’s ine. So this year she did something more than a hobby (业余爱好 ): She planted vegetables in her yard. For her first garden, Ms Feeley has put in 15 tomato plants, and five rows of variety of vegetables. The family’s old farm house has bee a chicken house, its residents arriving next month last year. Ms Rita Gartin kept a small garden. This year she has made it much larger because, she said, ―The cost of everything is going up and I was looking to lose a few pounds, too。 so it’s a winwin situation all。20xx年全国各地高考英语试题下载-全国卷
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