kpmg-rsgtraining-05casestudies-经营管理(编辑修改稿)内容摘要:

need rapid petitive response in airline catering business Westell  Rapidly growing manufacturer of DSL and cable modems  IT group needs help to engage business managers in eBusiness initiatives New York City Public Library  Review opportunities and initiatives  KPMG introduced by Cisco Doc /Location Doc20343/SVO 9 Asia Pacific Experience Engagements:  TAB (New Zealand)  Korea Development Bank  Meridian Energy (NZ)  Royal Sun Alliance (NZ)  Lippo (Indonesia)  AMP / Asset Management (NZ)  Trade NZ  Epson (Japan) Doc /Location Doc20343/SVO 10 Asia Pacific Experience Opportunities  Giant  Cathay  CalTex  City of Auckland Doc /Location Doc20343/SVO 11 TAB (NZ) Gaming entertainment (race betting) Situation  Already had “homegrown” website, but no eStrategy Approach  First priority was to build executive awareness  Used NetReadysm tools, including NetReadinesssm amp。 Inter Value Matrixsm  Created Intra website to manage the project Results  Website accounts for $3,000,000 (NZ) per month  Significant pullthrough fo。
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